Did you know that here in the EU, there are no regulations governing use of the terms ‘natural’ and ‘organic’ in cosmetic labelling/branding? You can (if you have very little in the way of moral conscience) produce a cosmetic ‘health/beauty’ product that contains only a tiny amount of organic matter – and sell it to the consumer as ‘organic’.
Boots (the parent’s favourite no??) did this just recently – in 2012 the Advertising Standards Agency (ASA) investigated Boots ‘little me organics oh so gentle body wash’. They concluded that the label was misleading, as organic ingredients made up only 5% of this product. And there are other culprits. Nivea ‘Pure and Natural’ handcream, is found to contain an ingredient (Methylisothiazolinone if you must know….) which is suspected to be carcinogenic. Organix ‘coconut shampoo’ apparently contains no organic ingredients whatsoever. According to Peter Melchett, Soil Association policy director, “Ingredients ofetn found in antifreeze, floor cleaner, oven cleaner and car oil, and ingredients banned in children’s food and toys are making their way into non-certified beauty products labelled as organic or natural due to a lack of industry regulation”
Oh. My. Lord.
I have a massive issue with this. Massive.
Seems that if you are big enough, brash enough, and (of course) high-profile enough, you can make any (very loosely termed) ‘beauty product’ out of any load of toxic old crap. And call it ‘natural’. Am i right?
I dont want to frighten you or anything – but here is a list of non-organic ingredients that the Soil Association has found in products labelled as ‘natural’ or ‘organic’:
I am obsessed with natural skincare – and in particular, natural skincare for children.